Marketing & Social Media Management

Growthdesk is looking for a talented digital marketer (performance marketer or Ad and campaign optimizer)to join our team to drive campaigns and measure the impact across various social media platforms.

A cool, sharp, witty and talented person who is interested in digital marketing, obsessed with optimization, love numbers and tech startups in general. We are looking for someone who is a self-starter – doesn’t always need to be told what to do, and can balance time and manage themselves. Successful candidates must have excellent analytical skills, attention to detail, be problem-solvers and is a multi-tasker.

What you will be doing:

• End-to-end management of client’s social media assets
• Coordinate across internal and external stakeholders for 360 marketing execution
• Work with our Graphic and Brand Designers to run paid ads such as banner ads or eDMs so as to help our sales or branding initiatives
• Have strong analytical ability to evaluate end to end customer experience across multiple channels and customer touchpoints
• Collaborate with internal teams to create landing pages and optimize the user experience
• Brainstorm new and creative growth strategies (including identification of new trends in digital marketing and evaluate new technologies) adhering to best practice guidelines
• Plan, execute and measure experiments and conversion tests including A/B and multi-variate Testings and dynamic ads optimization

What you will need

• Degree in marketing or related fields such as analytics, communication and statistics or sciences.
• Strong academic performance
• Highly analytical and data driven. Proficient in A/B testing, tracking and reporting on key metrics that measure performance in campaigns inclusive of traffic, revenue, conversions, and ROI.
• Deep Knowledge of campaign setup, ad creation for FB and Google including keyword research, google analytics
• Highly adept and familiar in setting up and optimising Google Adwords, Facebook campaigns on FB Ads Manager (not just boosting of FB posts)
• Day-to-Day use of Google Analytics and other analytics dashboards
• Kept abreast of the latest developments in ad-tech and updates of Google, Facebook, Instagram, and Linkedin or other innovative ad-tech platforms
• Deep knowledge of Microsoft Excel and Visualization of Data
• Passionate about Digital marketing and not afraid to suggest ideas, solid excel and communication skills, and great attention to detail
• Preferably Google Adwords, Analytics certified, other Google certification will be a plus

The Offer

• Attractive salary and compensation structure
• Work with a team that believes in cultivating growth mindset in each and every team member
• A role that offers a breadth of learning opportunities and a highly collaborative environment
• A flat hierarchy and with a high level of autonomy
• We believe in a happy work environment and culture!