Social Media Manager

Our client is an Arabic culture-inspired Emirati Brand. It offers a variety of premium products such as watches, jewelry, and sunglasses for men and women on its online store, in addition to other Marketplaces in the GCC.

• Plan and create a quarterly, bi-annual, and annual holistic, multi-channel content calendar & social media strategy & campaigns that focus on user acquisition, engagement, and retention.
•  Implement, measure, and optimize Social Media strategy & campaigns.
•  Independently translate design concepts and ideas into appropriate content.
• Copywriting, planning, sending, measureing, and optimizeing for social media content and email blasts.
• Competitor, market, and industry research to recognize best practice, new trends, and channels.
• Create and manage a content calendar, tag & organize relevant assets by creating an asset library, manage hashtags, & identify relevant occasions and opportunities for sales and special offers.

• 4+ years of experience, preferably 7 years of experience in a managerial Digital Marketing position in a UAE-based eCommerce startup or a UAE-based luxury goods/fashion/watches company.
• Understanding of Emirati culture and personality.
• Hands-on experience with Instagram, Facebook, Snapchat, and others.
• Hands-on experience with Klaviyo, G-Suite, and relevant social media software (e.g. Hoot suite etc.).
• Experience with graphic design software (Adobe Suite).
• Outstanding communication skills in English (verbal & written). Communication skills in Arabic a considerable advantage.

Competencies:

• Creativity.
• Strategic planning.
• Tech Savvy.
• Attention to detail.
• Time management.
• Self-learning.